Friday, December 20, 2019

SK-II, Japan - 1844 Words

PG Japan: The SK-II Globalization Project (Harvard Business School case) Case Summary In â€Å"PG Japan: The SK-II Globalization Project† case study, the author Christopher Bartlett presents the PG’s plan of pushing SK-II as a global beauty product. In late 1999, Paolo de Cesare, President of Max Factor Japan, had given an idea to the Global Leader Team (GLT) of PG’s Beauty Care Global Business Unit (GBU) that whether it was a good idea for pushing SK-II to become a global PG brand. Since the product was successful in Japan ($150 million in sales in 1999), PG then was considering in expanding its SK-II to be distributed worldwide. There was also an effort of the Global Growth strategy of PG at that time as an influence factor to†¦show more content†¦PG need to work hard and do more research and development in order to produce higher quality, more innovative, and more unique in products in order to answer consumer’s need and compete with those major world brand competitors. Implementation of PG and SK-II PG set up the newly reorganized global operations. I’m going to explain how the company works with its new global operations strategy and how PG could push SK-II to world brand by using PG’s target market – China, Europe, and Japan. By using the implement of Organization 2005 (O2005), the company is expected to have more annual growth rate together with less expense. PG gives more compensation along with more responsibility tasks. PG allows every employee in company to hold firm’s stock. PG transferred primary profit responsibility from PG four regional organizations to seven global business units. For China, the company should first consider in building a strong brand in China. SK-II should be expressed clearly to target customers. Company then provides knowledge in using skin care up to six or eight steps. One more considering point is that there is high import duty. Thus, company should minimize the cost to make product profitable. For Europe, in order to have a chance in European market which crowded with world well-known beauty care brands, SK-II need to be launched in unique distribution channel from other PGShow MoreRelatedPG Japan: Sk-Ii Globalization1032 Words   |  5 PagesIn the highly competitive Japanese skin-care market, PG ¡Ã‚ ¦s new SK-II product has proven its success as a premium and prestige offering. PG has gained significant knowledge transfers from SK-II development and further, has successfully tapped the fickle Japanese market and has devloped a loyal user-base in Taiwan and Hong Kong. With its phenomenal success, it is only logical that PG consider rolling-out the SK-II product-line to the international market. However, while there is significant worldwideRead MorePG Japan: the Sk-Ii Globalization Project1692 Words   |  7 Pagesconsider before deciding what to recommend in your SK-II presentation to the global leadership team (GLT)? What kind of analysis will you need to do in pr eparing for that meeting? There are many factors that need to be considered when deciding recommendations to the GLT of SK-II. Being that this is PG’s first proposal to build a Japanese brand worldwide, it is important to take into consideration different cultures than of the consumers in Japan. Since 2005, PGs global organization has beenRead MorePG Japan the Sk-Ii Globalization Project2059 Words   |  9 PagesGMBA 5075 International Management Case 5-2 - Pamp;G Japan: The SK-II Globalization Project Group Report Due date: 12/03/12 By: Wendy Rodriguez Francisco Oliveira Francisco Andujar Yichen Li Intro: This case describes how SK-II which is a fast-growing skin care product is becoming very popular with a price to match its performance. After being introduced in Hong Kong and in Taiwan, Pamp;G believes that this brand has a strong global potential. At the conclusion of this case, theRead MorePG Japan the Sk-Ii Globalization Project3489 Words   |  14 PagesPG Japan: The SK-II Globalization Project When looking at the archetype of PG it can be seen that it is an Multi Centred MNE. Which consists of a set of entrepreneurial subsidiaries abroad which are key to knowledge-based FSA development. National responsiveness is the foundation of the international strategy. The non-location bound FSAs that hold these firms together are minimal: common financial governance and the identity and specific business interest of the founders or main owners. LaterRead MoreCase Study PG Sk-Ii Product in Japan and East Asia1527 Words   |  7 PagesPamp;G Japan SK-II Case Study Up to 1984, Pamp;G’s Japanese operation was a failure due to the following reasons: 1. Pamp;G did not take the time to determine the local needs based on the culture and common practices amongst the Japanese people. The product development was based on Western markets and it was assumed that it would streamline itself to other areas of the world. An example cited in this case study was the use of tap water for laundry washes without implementing aRead MoreSkii Case Analysis1041 Words   |  5 PagesPractical Work # 1 Pamp;G and SK-II Paolo de Cesare heads to Japan to make a decision on one of Pamp;G’s most successful and fast growing products – SK-II. SK-II was a high end product that had developed a strong following among Japanese women, who were increasingly conscious about skin care and willing to spend a significant amount of their income. Cesare must decide among three options: continue to focus on the Japanese market, introduce the product in china, or introduce it in Europe. Read MorePg Japan1454 Words   |  6 Pagessubsidiary to global business management. In the context of these changes introduced by Durk Jager, Pamp;G’s new CEO, Paolo de Cesare is transferred to Japan, where he takes over the recently turned-around beauty care business. Within the familiar Max Factor portfolio he inherits is SK-II, a fast-growing, highly profitable skin care product developed in Japan. Priced at over $100 a bottle, this is not a typical Pamp;G product, but its successful introduction in Taiwan an d Hong Kong has de Cesare thinkingRead MoreAs Paolo Decesare, What Factors Do You Need to Consider Before Deciding What to Recommend in Your Sk-Ii Presentation to the Global Leadership Team (Glt)? What Kind of Analysis Will You Need to Do in Preparing for?1306 Words   |  6 Pagesthe question The factors appropriate for SK-II as an existing brand in a country which would have had some priority over other products in the market will have to consider the PESTEL factors, Porter s five forces, SWOT,Marketing mix,Investment decision and the culture as well must be understood to position the product in new global market. PESTEL FACTORS This looks at the possibility of how SK-II cosmectics product can be a booming brand in Japan for Pamp;G company to grow their marketRead MoreMarketing1233 Words   |  5 PagesIntroduction to Marketing Written Report SK-II Segmentation, Targeting Positioning in Hong Kong Group Members: (Group 2) Chan Yuk Fung, Nichole Ho Wai Ki, Vivian Kwan Tsz Kwan, Sita Ng Chun Ting, Jacky Yuen Ka Wai Date of Submission: 18 Apr 2012 Content 1) Introduction of SK-II P.3 2) Segmentation for SK-II customers P.3-4 3) Analysis of SK-II Segmentation P.4 4) How SK-II target their customers P.4-5 5) PositioningRead MorePG Japan1409 Words   |  6 Pages Does SK-II have the potential to become a global brand within Procter Gamble’s worldwide operations? Why or why not? 2. Which of the three market options should Paulo Decesare recommendation to the GLT? What benefits do you expect to gain? What risks do you see? 3. How Should he implement your recommended option? What are the implications for PG’s new post-O2005 organization? What support and/ or resistance do you expect? How will you manage it? 4. Why was SK-II so successful

Thursday, December 12, 2019

Acute Respiratory Mrs Cox

Questions: Mrs Amanda Cox is 29 years old, she presented to ED with acute onset chest pain and dyspnoea. Amanda describes the pain as sharp, and states it is worse when she tries to breathe in and she rates the pain 7/10. Amanda states prior to presenting to hospital, she was involved in an Assault where she was hit in the chest. An assessment was performed on Amanda the findings are: BP: 99/50mmHg, HR: 145, RR: 26, Temp: 36.8, Oxygen sats: 90% on room air (RA), absent chest movement on left side.Before considering Amandas condition, its important to recall complex physiology related to breathing and respiration:The Alveoli/Capillary exchange is known as the functional unit of the lungs. 1. Discuss the role of this functional unit and what can happen to the patient when it doesnt function effectively:2. What is the role of Oxygen in the body? (i.e.: what is it used for?)3. The 4 phases of Respiration are: Breathing (Pulmonary Ventilation), External Respiration, Transport, and Internal Respirati on. Define a disorder/disease that would interfere with each phase of respiration.4. Given the signs and symptoms suffered by Amanda, hypothesise what is the most likely condition that Amanda may be suffering from?5. Discuss the pathophysiology of a traumatic pneumothorax.6. Outline other clinical manifestations that may present in a patient with this condition a traumatic pneumothorax. 7. The doctor inserts an Intercostal Catheter (ICC) into Amandas left side. Explain what an Intercostal Catheter is and the purpose of it.8. Amanda mobilises out of bed and inadvertently removes the chest drain. Prioritise three (3) immediate nursing actions? Answers: 1. The condition of dys-functioning of Alveoli/capillary exchange can be referred to as pulmonary contusion or acute valvular insufficiency. In normal physiological condition, the oxygen is intended to pass the air-blood barrier into the capillaries, which is hampered. Bodys circulation for oxygen is essential, as it helps the cells to consume oxygen and maintain the regular physiological functioning. Dys-functioning of this kind will lead, fatigue, hypoxia, cyanosis, fainting and dull appearance. It should be noted that the problem is not only concentrated with improper functioning of lungs, but also depends upon the bodys poor ability to carry blood and circulate the oxygen transportation. Zoeller, K. A. (2013). Pulsatile flow does not improve efficacy in ex vivo lung perfusion (Doctoral dissertation, University of Louisville). 2. Oxygen plays vital role in breathing and metabolism within the physiological system. Mainly the nutrient compounds are oxidized with the help of oxygen in conjunction to complex enzymatic process. Appropriate level of oxygen is thus vital for the support of cellular respiration. It is the oxidation process, which is metabolically regularized for the generation of energy in body. Oxygen is used as electron acceptor in the mitochondria of cells to generate ATP molecules. Other than this, oxygen is also essential for the proper functioning of neurons in brain. Mills, D. B., Canfield, D. E. (2014). Oxygen and animal evolution: Did a rise of atmospheric oxygen trigger the origin of animals?. BioEssays, 36(12), 1145-1155. 3. Lower respiratory infection is defined as the collection of diseases and disorders, which have the potential to infect the all the four phases of respiration. These include infection, restrictive pulmonary disorder, lung cancer and obstructive pulmonary disorder. Specification related to each phase is described in following section: Breathing It causes accumulation of cough, which brings up phlegm and mucus. Other possible symptoms that are included in such complications include congestion and tight feeling in chest, increased rate of breathing, wheezing and breathlessness. External respiration With infection, the alveoli gets swollen and hence the gaseous exchange between alveolar space and blood becomes inefficient. This can cause increase in pH of blood, hypoxia state and fatigues. Transport Infection and lung cancer affects the epithelium of respiratory tract. This will cause production of abnormal transport protein and thus the ion section of cells will be hampered along with the secretion of sweat glands. The secreted mucus also form a thin layer over the ciliated cells, thus the respiratory secretion will be hampered. Internal respiration In the overall complication, the oxygen supply to the cell will be hampered. This will cause inefficiency of oxygen molecules to act as electron acceptor in mitochondria. Because of this, the energy production process of the cells will be poor. Chang, A. B., Chang, C. C., O'Grady, K., Torzillo, P. J. (2009). Lower respiratory tract infections. Pediatric clinics of North America, 56(6), 1303-1321. 4. The present condition in linked with pulmonary contusion and haemothorax. With the history of hit on chest, there is possibility that the alveolar tissues might undergone tear and hence leads to ulmonary haemorrhage, oedema and confluent infiltration. The diagnosis can be confirmed thoroughly with CT scan of chest. Richardson, J. D., Adams, L., Flint, L. M. (1982). Selective management of flail chest and pulmonary contusion. Annals of surgery, 196(4), 481. 5. Traumatic pneumothorax, usually happens with motor vehicle accident, stabbing or trauma related condition. This leads to pulmonary contusion, implosion and inertial force over the alveolar tissue is reduced because of tear. The large potential volume of blood may lead to circulatory collapse and shock. Condition like dyspnea is also very common in such situation. In many a case volume replention and drainage of pleural space is needed. Furthermore, for the objective of persistent drainage, thoracic surgery evaluation is very much essential. Johnson, G. (1996). Traumatic pneumothorax: is a chest drain always necessary?. Journal of accident emergency medicine, 13(3), 173-174. 6. Clinical manifestation in conjunction to traumatic pneumothorax can be summarized in the following rebuttal points: Breathing shortness Soft under skin bulges. These are trapped air which are present beneath the skin in the region of neck and chest. Pain in chest in resting state and in breathing Chest movement becomes uneven while breathing Heartbeat becomes rapid Cough and accumulation of mucus in the respiratory tract Majercik, S., White, T. W., Van Boerum, D. H., Granger, S., Bledsoe, J., Conner, K., ... Weaver, L. K. (2014). Cleared for takeoff: The effects of hypobaric conditions on traumatic pneumothoraces. Journal of Trauma and Acute Care Surgery, 77(5), 729-733. 7. Intercostal Catheter is small tube like structure that can be inserted in the body to prevent surgical procedures. The purpose of this is to supplement for the intervention related to fluid therapy in traumatic pneumothorax. In majority of cases, the fluid should be withheld from the patient. Care should be taken that enough fluid should be present to ensure blood flow. It is hence people not requiring large fluid should use catheter to be placed in the pulmonary artery to measure the pressure inside it. It is hence this pressure measurement will help the clinicians to decide the amount to fluid to be present inside to prevent shock and to compensate the condition of edema. Obeid, F. N., Shapiro, M. J., Richardson, H. H., Horst, H. M., Bivins, B. A. (1985). Catheter aspiration for simple pneumothorax (CASP) in the outpatient management of simple traumatic pneumothorax. Journal of Trauma and Acute Care Surgery, 25(9), 882-886. 8. Three immediate nursing actions are: Chest physical therapy is essential part of nursing support, which includes breathing exercise, stimulation of coughing, percussion, movement, vibration and increase in oxygenation. Pain control is another means, which also helps in facilitation of secretion. Simpler example is pain while coughing. Pain control and management is one of the essential and immediately required nursing practice measures, which have the potential to improve the patient condition. Information about medication, such as analgesic for pain management and antibiotic for recovery of tissue injury is essential to be delivered to patient. Patient education in this regard will be helpful for the purpose of self-management and quick measures of health restoration. MacDuff, A., Arnold, A., Harvey, J. (2010). Management of spontaneous pneumothorax: British Thoracic Society pleural disease guideline 2010. Thorax, 65(Suppl 2), ii18-ii31.

Wednesday, December 4, 2019

Does Plato Believe There Can Ever Be free essay sample

A Just Society? Essay, Research Paper Does Plato Believe There Can Ever Be A Just Society? In replying this inquiry I foremost need to depict what a merely society would dwell of. A perfect province can merely be lead under perfect conditions. Civil Society would be a better name for this province. A merely province would be made up of three parts. First, a province is a construction with parts that work together like an being. If the parts do non work good together so the whole thing interruptions down. It must hold virtuousnesss, voices, it can be wise and brave. The province must hold everyone executing at that place occupations to their best ability. For a province to be merely the people within the province must besides be merely. A adult male is merely when he has a good ordered psyche because so you will make the right thing by executing good and merely actions. We will write a custom essay sample on Does Plato Believe There Can Ever Be or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page A psyche must be allowed to execute its proper map. In a province you can non specify justness by a adult male because a adult male can disintegrate into ugliness. Alternatively you must specify justness based on signifiers. Plato says that the signifiers are ageless and of all time lasting. What constitutes an unfair society is a deficiency of cognition. So neglected to make a merely society we must educate people. The society must be good rounded in their instruction for if they are non they will hold jobs in society. A society must be fit, engagement in sports, they need to be sensitive to prose poesy, and have knowledge of mathematics and scientific discipline. Education can non be on fortes, but everything head, spirit, and organic structure. Having a well rounded instruction will assist people to pass on in all countries. The more you know in many different countries the better over all communicating a society has. One of the ground there are inequalities in a society is due to deficiency of cognition. Everyone in the society must to some extent be a philosopher because Thursday ey seek instruction and cognition. A merely society must besides hold a merely swayer. A merely swayer would necessitate to be a philosopher, he would hold to offer honest leading which reflects the will and knowledge of society. A perfect society must hold moderation, cognition, and wisdom. In justnesss occur because of a deficiency of cognition ensuing in greed. In order to acquire rid of unfairness everyone in the society must be educated get downing at birth. Womans and work forces need to be every bit educated in a well rounded manner in order to advance a merely society. In inquiring if this society could of all time work the reply is no. The lone manner it could work is if all of society is willing to accept cognition and work hard for instruction. Even though there is no such thing as a genuinely unfair society a wholly merely society will neer go on until people are willing to work for it. Another ground there can neer be a absolutely merely society is because everyone # 8217 ; s perceptual experience of merely is different. We know that the thought of justness is at that place, but to explicate it to where everyone agrees to the thought would be difficult to achieve. However, in seeking to happen true justness the society becomes stronger and more merely. Expressing individualism that benefits or hurts a society nevertheless, reflects assertiveness, inducement, thought, and creativeness, which strengthens the society. If a society of all time got to the point of being merely, the society would no longer have greed, thrust for a better life, it would non hold poorness or wealth. The society would merely halt. There would be no more innovation, growing, or alteration. The lone alteration from Plato # 8217 ; s clip to ours is engineering. We are still seeking for the perfect authorities, the inquiry of who is better than who is still asked, and instruction is still a major rule to whether or non you are successful. 36f